Beschreibung:

The puls market research institute polled over 3,500 new car customers in the US, Germany, France, Great Britain, India and China between December 2006 and March 2007 for its "Future Trends and Success Factors in the Automobile Industry" study. In addition, more than twenty talks were held with industry adepts in Germany and the US. The study analysed the preferences of auto buyers in six markets.